To the right is Mohini Bhatt, she is aged 18 and is currently doing her A levels in ICT, drama and English Literature. She has a massive passion for soft rock and folk music as she likes the slow rhythm to the music and the soft beat as it means that the lyrics create a better feel to the music. Mohini is around 5ft 3 and she sings in her spare time and goes to singing lessons where she loves to focus mostly on singing mainly soft rhytmic songs of the soft rock genre. Mohini idolises Ellie Goulding, Trey songs and is also a massive fan of Kanye West because of his lyrics. She doesn't really have a specific genre that she really likes, she is more of a fan of songs which have a good rhythm and good lyrics. Her media consumer habbits are waiting for CD's to come out rather than downloading them as she feels it makes the music feel more special to her. She really loves fashion and is always buying new clothes, she loves standing out from the crowd with her fashion but she also likes to tone her fashion down and likes to wear pale colours. She has a facebook account which she goes on regularly to talk to friends and she also has a twitter and blogger account. She really likes watching the music channel and seeing whats no.1 in the charts, she also likes getting items which are limited in stock or are limited edition. She hates fakes and copies of items as she hates following trends and she also hates cheesy pop music as it makes the song seem tacky.
To the right is Louise Riddle, she is aged 17 and a student at Loughborough where she is doing an apprenticship. She loves all sorts of music but her favourite is slower music which has meaning to it and where the singer has a strong voice. She is around 5ft 5 and in her spare time she works at a golf club where she is a waitress at to earn money. In her spare time she loves going to the gym and also using her Twitter account where she follows many of her favourite artists including Pink and Keri Hilson which are the artists she is most fond of. She idolises Jessie J because of her style and her iconic dress sense and also how her makeup stands out in her videos and it means people follow her stlye as her lipstick is very bold and this has been copied by make up shops who have introduced the use of union jack stick on lipstick. Her media consumer habbits are having a facebook account and watching the music channel very often. She also reads NME magazine regularly and also loves reading magazines with style icons so she can see new trends that are coming in. She also has a blogger account where she puts on posts what she feels are important to her. Her likes are soft music which have a smooth rhythm as she doesn't like songs which are just loud and have no lyrics such as bassline and grime.
Target Market:
I think that the type of people that would be watching our video would be, Yummies, Yuppies, Swells, Dockneys and Glams. I think these people would watch our video because we have quite a distinct age range and I think that these type of people fit in with the audeince that we think we'll get. I think the yummie is definately one because we think our audience will be more females rather than males becuase the artist is female and also because of the locations, although if we get the male gaze right then it may be that men also watch the video. I think that the audience is around 15 - 32 so I have chose the types of people that I think will watch the video. The target market are people who like Soft Rock, Folk and country rock music. I think that the people that would watch our video would be people who like artists such as, Taylor Swift, Christina Perri, Adele and other people with slower beat songs.
To the right is Louise Riddle, she is aged 17 and a student at Loughborough where she is doing an apprenticship. She loves all sorts of music but her favourite is slower music which has meaning to it and where the singer has a strong voice. She is around 5ft 5 and in her spare time she works at a golf club where she is a waitress at to earn money. In her spare time she loves going to the gym and also using her Twitter account where she follows many of her favourite artists including Pink and Keri Hilson which are the artists she is most fond of. She idolises Jessie J because of her style and her iconic dress sense and also how her makeup stands out in her videos and it means people follow her stlye as her lipstick is very bold and this has been copied by make up shops who have introduced the use of union jack stick on lipstick. Her media consumer habbits are having a facebook account and watching the music channel very often. She also reads NME magazine regularly and also loves reading magazines with style icons so she can see new trends that are coming in. She also has a blogger account where she puts on posts what she feels are important to her. Her likes are soft music which have a smooth rhythm as she doesn't like songs which are just loud and have no lyrics such as bassline and grime.Target Market:
I think that the type of people that would be watching our video would be, Yummies, Yuppies, Swells, Dockneys and Glams. I think these people would watch our video because we have quite a distinct age range and I think that these type of people fit in with the audeince that we think we'll get. I think the yummie is definately one because we think our audience will be more females rather than males becuase the artist is female and also because of the locations, although if we get the male gaze right then it may be that men also watch the video. I think that the audience is around 15 - 32 so I have chose the types of people that I think will watch the video. The target market are people who like Soft Rock, Folk and country rock music. I think that the people that would watch our video would be people who like artists such as, Taylor Swift, Christina Perri, Adele and other people with slower beat songs.
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